This campaign was designed by myself and five other UGA students at Talking Dog Advertising - a student-run agency that reaches out to local companies or foundations, offering our abilities to create cohesive campaigns that attract people to their businesses. Our team devised a plan for the Olivia Anne Hellwig Foundation, which is centered on raising awareness of driver safety and motivated by the fatal accident that cost the life of a precious baby girl. 

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As the Art Director, my responsibilities were: 



• Plansbook Design

• Creative Strategy & Goals

• Campaign Direction (p 7)

• Creative Executions (p 8)

• Work with Team on Overall Campaign Strategy and Tactics